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Privacy policy

Last updated: November 8, 2026.

This policy explains how we process personal information when you visit feveli.com, send an inquiry, or make a purchase. It also applies while the website is being tested. Testing the store does not remove data protections or your rights.

1. Scope and contact

This policy covers the processing of personal information in connection with the Feveli online store at feveli.com. For questions or to exercise your rights, use our contact form. Please mention that your inquiry concerns privacy so we can direct it appropriately.

2. Information we process

  • When you send an inquiry: the name and email address entered, the selected or specified product, and the content of your message. We process your name and product details when you provide them.
  • When you place an order: your name, contact details, delivery address or selected delivery point, billing details where needed, chosen products, quantities, order value, and order history. We also process information about your selected payment method and the status of payment, delivery, returns, and refunds.
  • When you visit: technical information such as IP address, browser, device, pages visited, and interactions, along with cookie-related identifiers and preferences. The scope depends on the features used, active tools, and your choices about optional tracking.

Please do not include national identification numbers, copies of identity documents, health information, or other sensitive information in the free-text message field. Required fields are marked in the form or at checkout; without them, we may be unable to respond or provide the requested service.

3. Why we use information and our legal bases

Purpose Legal basis
Answering your requested questions about a product, availability, or purchase conditions Steps before entering into a contract — Article 6(1)(b) of the GDPR
Accepting and fulfilling an order, shipping, and handling a return or refund Performance of a contract — Article 6(1)(b)
Issuing and retaining required documents and complying with legal obligations Legal obligation — Article 6(1)(c)
Answering other questions, protecting the website from misuse, and establishing or defending legal claims Legitimate interests — Article 6(1)(f), after assessing necessity and the effect on your rights
Optional analytics and advertising technologies, including measurement and personalized advertising through Meta Consent — Article 6(1)(a), where required

Sending an inquiry does not subscribe you to a newsletter or constitute consent to marketing messages. If we offer such a subscription, the choice will be separate and voluntary.

4. Who may receive information

The store uses Shopify to operate the website, cart, and orders. Contact-form inquiries are processed by Shopify and sent to the store's configured business mailbox, handled by its email provider.

Where necessary, we provide relevant information to the carrier specified when arranging or confirming delivery, the provider of your selected available payment method, accounting or technical service providers, and competent authorities where required by law. Information is shared according to the particular function and what is necessary.

You can learn about Shopify's processing in its Consumer Privacy Policy. Shopify also provides tools for privacy choices and data rights.

Advertising and measurement through Meta

We use the official Facebook & Instagram by Meta integration in Shopify, with Meta Pixel, advanced matching, and Conversions API. These tools help measure advertising results and show more relevant ads on Facebook and Instagram. Information about page and product visits, adding items to a cart, starting checkout, and making a purchase may be shared, including the selected products and order value.

Conversions API transmits purchase information between Shopify's and Meta's servers. Names, email addresses, phone numbers, and location information, where available, along with store interactions, may be transmitted to match customers with users of Meta's services. Meta may combine this information with information it already processes about its users.

Learn more about Meta's processing and your access and control options in Meta's Privacy Policy and its privacy tools. Your Meta account settings complement your cookie choices for this store.

5. Cookies and similar technologies

The website uses technically necessary cookies for core functions such as localization, currency, sessions, the cart, and security. The cookies localization, cart_currency, and _shopify_essential were identified during a website review. Some cookies appear when a particular function is used.

The use of optional analytics and advertising technologies, including Meta tools, is based on your consent. You can refuse or withdraw consent through the store's cookie settings without preventing core functions or purchases. Server-to-server transmission through Conversions API does not override this choice. Withdrawal does not affect the lawfulness of processing before it. You can also manage cookies through your browser settings.

Information about platform cookie categories and durations is available in Shopify's Cookie Policy. Blocking necessary cookies in your browser may affect the cart or checkout.

6. Processing outside the European Economic Area

Shopify and its providers operate internationally, so information may be processed outside the EEA. Applicable safeguards may include an adequacy decision or the European Commission's standard contractual clauses. Information about Shopify's contractual mechanisms and subprocessors is available in Shopify's Data Processing Addendum. You can request further information about applicable safeguards through the contact method above.

Meta also operates internationally, and information may be processed outside the EEA. Information about processing, applicable international-transfer mechanisms, and your rights with Meta is available in Meta's Privacy Policy.

7. How long we keep information

Inquiry information is retained for the time needed to respond and provide follow-up service. In determining that period, we consider the inquiry's purpose, the last contact, and the need to protect rights. Where there is a dispute or legal obligation, relevant information is retained for the applicable period. These criteria also apply to copies in the store's mailbox.

Order information and related documents are retained to perform and service the contract and for applicable mandatory accounting, tax, and other legal retention periods. In a dispute, necessary information may be retained until it is resolved and the relevant limitation periods have expired. Once there is no basis for retention, information is deleted or anonymized. Cookie durations depend on their type and function.

8. Your rights

Subject to applicable conditions, you have rights of access, correction, deletion, restriction of processing, portability, objection, and withdrawal of consent. Where processing is based on legitimate interests, you may object for reasons relating to your particular situation.

Submit a request through our contact form. We generally respond within one month. If a legally permitted extension is needed, we will notify you within that period. We may request only necessary additional information where there is reasonable doubt about the requester's identity.

You have a right to complain to the Bulgarian Commission for Personal Data Protection or another competent supervisory authority. Current complaint procedures are published on that commission's website.

9. Policy changes

We will update this policy when features, providers, or data-processing activities change. The current version and its date will be available on this page. We will provide additional information about material changes where required.